Artificial Intelligence (AI) Policy

Compea Mart, a product of Compea LTD (Company No. PVT-7815J8MZ), uses artificial intelligence and automated systems to power core features of our platform. This Artificial Intelligence Policy ("AI Policy") explains what AI systems we use, how they work, what decisions they make, what their limitations are, and how you can contact us if you have concerns about an AI-generated output.

This policy should be read alongside our Terms and Conditions, Privacy Policy, and Disclaimer, which together govern your use of compea.co.ke.

By using Compea Mart, you acknowledge that certain features of the platform are powered by automated and AI-based systems as described in this policy.

The following features on Compea Mart are fully or partially powered by AI or automated algorithmic systems:

2.1 Price Comparison and Ranking

Our platform uses automated systems to collect, normalize, and rank product prices from verified Kenyan sellers. These systems assign rankings, best-price labels, and value scores to products and sellers. Rankings are generated algorithmically based on price signals, delivery signals, seller performance data, and user engagement data. In some cases, commercial arrangements between Compea Mart and sellers may also influence rankings. Where this is the case, such listings will be labelled accordingly.

2.2 Compea Intelligence (CIE)

Compea Intelligence is our AI-powered product analysis feature. It is designed to provide a Price Position score, a Feature Score, and a Use-case Fit assessment for individual products. These scores are derived from normalized product specifications, price benchmarks, and category-level data. Compea Intelligence is currently in development and is not fully active across all product categories. Where AI-generated scores are displayed, they are clearly labelled as being produced by automated systems.

2.3 Product Categorization

When products are ingested from seller feeds, APIs, and data partners, our automated systems assign categories based on product titles, descriptions, and attributes. This process is algorithmic and may occasionally produce incorrect categorizations. We review flagged or reported miscategorizations and correct them manually. You can report a miscategorization by contacting us at info@compea.co.ke.

2.4 Price History and Trend Estimation

Our platform tracks price movements over time and displays price history charts on product pages. Where sufficient historical data exists, we display verified price averages and trend lines. Where data is limited, we display estimated trends clearly labelled as "Estimated trend shown — only limited price changes were recorded." We do not present estimated data as verified fact.

2.5 Price Alerts

Our automated price alert system monitors listed product prices and sends email notifications to users who have set a target price for a product. These alerts are triggered automatically when a seller listing meets the user's defined criteria.

2.6 Product Badges

Badges such as "Best price seen," "Excellent value," and "Verified seller" are assigned by automated systems based on predefined criteria including price position relative to market, product specification scores, and seller performance signals. These badges do not constitute a guarantee of quality, availability, or suitability. See Section 4 for limitations.

2.7 Search and Recommendations

Our search and product recommendation systems use algorithmic ranking to surface relevant products in response to user queries and browsing behaviour. These systems consider factors including relevance, price competitiveness, seller quality signals, and user engagement data.

To be clear about the boundaries of our AI use:

• Our AI systems do not make purchasing decisions on your behalf. All purchases are made directly between you and the seller.
• Our AI systems do not process or store your payment information. Compea Mart never handles payments.
• Our AI systems do not make decisions that affect your legal rights, creditworthiness, employment, or access to financial services.
• Our AI systems do not generate product reviews or fabricate user feedback. All user ratings and feedback on the platform are submitted by real users.
• Our AI systems do not use your personal data for profiling purposes beyond what is described in our Privacy Policy.

You should be aware of the following limitations when relying on AI-generated outputs on Compea Mart:

4.1 Price Data Accuracy

Prices displayed on Compea Mart are sourced from seller feeds, APIs, and data partners. While we refresh this data regularly, prices may not always reflect the current price on the seller's own website. Always verify the final price on the seller's checkout page before completing a purchase.

4.2 Product Specification Accuracy

Product specifications displayed on our platform are sourced from seller-provided data. Where specifications are incomplete or unavailable, our AI systems may display limited or estimated information. We do not guarantee the completeness or accuracy of product specifications.

4.3 Category Assignments

Product categorization is performed algorithmically and may occasionally be incorrect, particularly where product titles are ambiguous. We correct miscategorizations as they are reported or identified. If you find a product that appears in the wrong category, please report it to us at info@compea.co.ke.

4.4 AI Scores and Badges

Scores and badges generated by Compea Intelligence and our automated badge systems are intended to assist your decision-making, not to replace it. They are derived from available data at the time of generation and may not reflect recent price changes, product recalls, new market entrants, or other relevant factors. They do not constitute professional advice.

4.5 Estimated Trends

Where price history data is limited, trend lines and averages displayed on product pages are statistical estimates. These are clearly labelled. You should not rely solely on estimated trends when making purchasing decisions.

Compea Mart maintains human oversight of our AI systems in the following ways:

• Our team regularly reviews products flagged for miscategorization and corrects them manually
• We review feedback submitted through our platform's feedback mechanism to identify systematic errors in AI outputs
• Our team monitors badge and ranking outputs and can override or correct automated assignments where necessary
• We do not deploy AI systems in ways that remove human accountability for the platform's outputs

Some of the data displayed on Compea Mart is sourced from third-party sellers, data aggregators, and affiliate data feeds. These third parties may use their own automated systems to generate product data, prices, and descriptions. Compea Mart is not responsible for the accuracy of data generated by third-party AI or automated systems before it is ingested into our platform. We apply normalization and quality checks to data we receive, but we cannot guarantee the accuracy of data at its source.

Where automated systems on Compea Mart produce outputs that affect your experience — such as product rankings, badge assignments, or search results — you have the right to:

• Request an explanation: You may contact us at info@compea.co.ke to request an explanation of why a particular product received a specific badge, score, or ranking.
• Report an error: If you believe an AI-generated output is inaccurate, misleading, or unfair, you may report it to us at info@compea.co.ke or through our Dispute Resolution page.

These rights are provided in the spirit of transparency and in line with applicable Kenyan data protection law, including the Data Protection Act, 2019.

Compea Mart's use of AI and automated systems is designed to comply with:

• The Data Protection Act, 2019 (Kenya), which governs the collection, processing, and use of personal data in automated decision-making
• The Consumer Protection Act, 2012 (Kenya), which requires that consumers are not misled by false or deceptive representations, including those generated by automated systems
• The Computer Misuse and Cybercrimes Act, 2018 (Kenya), which governs the security and integrity of digital systems

We review our AI systems and this policy periodically to ensure continued compliance as Kenyan and international AI regulation evolves.

We may update this AI Policy from time to time as our AI features develop, as new features are launched, or as applicable laws and regulations change. When we make material changes, we will update the "Last Updated" date at the top of this page. We encourage you to review this policy periodically. Continued use of Compea Mart after changes are published constitutes your acceptance of the updated policy.

If you have questions, concerns, or complaints about our use of AI systems, or if you wish to report an inaccurate AI-generated output, please contact us:

© 2026 Compea Mart, a product of Compea LTD. All rights reserved.